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Ep. 046: On Launching a Healthy Food and Beverage Brand — The Rita Katona Interview

Hear how Rita Katona followed her passion to launch a healthy food and beverage company called So Good Brands, Inc. Listen as she shares her inspiration to start the company, and her biggest joy as an entrepreneur.  Learn Rita’s biggest challenge of managing multiple business models as well as “getting it all done” on a daily basis. Hear her advice on pitching your product to retailers and surrounding yourself with personal and professional supporters.

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About the author, John

John Benzick is an entrepreneurship coach and the founder of Venture Superfly. He is a Tech Partner at the venture-capital fund of Matchstick Ventures, a Mentor with Techstars Retail accelerator, an Entrepreneur-In-Residence and (former CEO-in-Residence) at the University of Minnesota, and founder and owner in two consumer product businesses. Click the button below to learn more.

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